How to obtain rights to your content through UGC Rights

 

In this article, we will cover:

Once you have created a TINT and added content via your feeds, you can start requesting the rights to the content in your feeds.  Our UGC Rights feature allows you to get legal rights to any UGC (user-generated content) with just a few clicks! After the rights are granted by the post author, you can download the image directly within TINT via our UGC studio.

Currently, UGC Rights is only available with Instagram and Twitter and we will be looking to add more social media platforms in the future.

How to request Rights via a Comment

Let’s look at how you can obtain rights via a comment.

Our UGC Rights feature generates a message that you can post publicly on the author’s post to obtain the rights. 

Within the TINT, find the post of a photo/video you’d like to request rights for and click the Get Rights icon (the shield with a ticket) above the post:

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This will bring up two pop-up boxes, on the left-hand side a preview of the picture and the message and on the right-hand side, the right request form.

 

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STEP 1: POST FROM/SELECT SUBACCOUNT: Choose which account you want to do the rights request from.  This is so it links back to the post and updates it automatically when the post author accepts the request.

STEP 2: SELECT A SAVED COMMENT:  We have a few pre-populated comments to choose from but you can also write a custom comment if you scroll to the bottom and edit the message.

STEP 3: Terms & Conditions:  “Edit Saved Terms & Conditions” > “+Add Another” to add your own terms and conditions, or click “View Sample Terms & Conditions” to see what T&Cs should look like.

When you are adding your T&Cs, you have a Page Title, Title Terms and Copy/Paste Terms & Conditions.  If you want to use Markdown in the text, this is supported.  For more information on Markdown, please click here.

You can also upload your brand logo.  This will appear at the top of your Terms and Conditions page.

 

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Once you have filled in all the sections of the Terms & Conditions page, click on Save and this will automatically store the T&Cs for future use and then click on Done, this will take you back to the first page. Click on Terms & Conditions again and now it will give you a dropbox with the title of your T&Cs.

Once you have selected your comment and terms and conditions, "select comment" and "Terms & Conditions" both should change to a green tick.

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If you try to click apply without both of them being ticked, you will get the following error message: Fill comment and terms section first.

 

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For Instagram, the comment will be automatically added to your clipboard. From there, you will need to paste the comment directly on the post.  Click on “Open Instagram Post” to open Instagram.  Make sure that you are logged into the same account that entered in Step 1 and just copy your pre-copied comment on the author’s post. Now you just need to wait for your author to reply.

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For Twitter, comments can be sent from TINT to the Tweet automatically. As such, all you need to do is select the Apply button and it auto-comments the request with your message!

Your post in the TINT editor will go to Rights Pending or Rights Requested. Once the post owner replies with the correct phrase, your post in the TINT editor will change to Rights Approved and will also go into your UGC Studio as you now own the rights.

Please note that with Instagram images/reels, if the image/reel contains copyrighted material, Instagram reserves the right to not let us have an updated link for this content and it will not go into UGC studio.  To learn more about this, please click here for Instagram API's documentation on media_url.

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How to generate comments via the AI

You might notice a new option labeled "AI Suggestion" located just above your comments. If this option isn't visible, reach out to your CSM to discuss it.

This AI-suggested comment is inspired by your own comments and will be customized based on the post rights are being requested for.  You will also be able to edit this comment before submitting if there's something you would like to adjust For example: 

Another example: 

How to request rights via a DM

You can request content rights via DM using Liquid templates in TINT, but you'll need to adjust how you structure your message to ensure it works for rights approval. This approach may require modifying a pre-written comment or creating your own message using the correct components.

Start by drafting your rights request as usual, see How to request Rights via a Comment for instructions. The main difference is that instead of leaving a comment on the post, you'll send a DM to the user, asking them to reply to their own post with the required hashtag and your Instagram handle. Make sure the Instagram handle matches the one you selected in the dropdown menu when initiating the rights request in TINT.

You can either copy the comment you have generated in TINT and use it as a DM or write your own custom message outside of TINT. Be sure to include these key instructions in your DM:

  1. Ask the user to mention your Instagram handle (e.g., @yourhandle).
  2. Ask them to use the specific hashtag you’ve chosen for rights requests (e.g., #yourhashtag).
  3. Include the URL of the post you’re requesting rights for, so the user knows which post to respond to.

How to Find the Information for Your DM

If you're using a standard template that includes placeholders like {{mention}}, {{hashtag}}, and {{terms_url}}, the comment generated in TINT once you have clicked Apply provides the building blocks for your DM. You’ll also find the post URL in the pop-up section. Use these details to craft your DM. This method ensures your rights request via DM is clear and the user can reply to the post easily.

For example: 

Hello! We love your recent post and think it would be a fantastic addition to our content! We’d like to request your permission to share it on our channels.

If you’re happy to grant us permission, please reply to your post – [Insert Rights Requested URL here] – by mentioning @yourownhandle and using the hashtag used in the Rights Request in TINT #yourhashtag. This will confirm your approval for us to feature your image.

Please review our terms: [Insert Terms Link].

So in practice, the DM would look like this:

This is what a user's response would look like that triggers it for it to go Rights Request Approved:

How to request rights via the Chrome extension

You can request rights to posts whilst browsing on Instagram.  Download our Chrome Extension and the TINT logo will appear in your extension bar as well as on your Instagram page.  Just click on the TINT logo to get started.  

When you first click on Chrome Extension, you will see three options.

Request Rights: this will provide you with the form, which is very similar to the one in the TINT editor if you are already on a post.  If you are on a social feed displaying multiple posts, it will tell you to select a post.

View Pending Requests: you can see all the posts you've already requested rights to in the Chrome extension.

Change TINT: you can change the TINT that you are requesting rights for.

 

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When you are on the post you want to choose, click on Request Rights and it will come up with a form.

 

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STEP 1: POST FROM/Select a sub account: Choose which account you want to do the rights request from. This is so it links back to the post and updates it automatically when the post author accepts the request.

Step 2: Choose a saved comment: We have a few pre-populated comments to choose from and any custom comment you have saved but unlike in the TINT Editor, you won’t be able to do a custom comment from here.  If you want to do a custom message go back to the TINT editor, follow the instructions above and come back to your post on Instagram.

STEP 3: Terms & conditions: Click on your T&Cs.  If it appears as no option, again you won’t be able to add the Terms and Conditions from here.  Go back to the TINT Editor, follow the instructions above to add the T&Cs and come back to your post on Instagram.

Click Submit and you will get the option to Copy Comment.  Then go to your author’s comment section and copy the comment.  Now you just need to wait for your author to reply.

How to gain automatic rights via the public post option

The Public Posting feature allows users to create and upload content directly to any TINT, without needing to post publicly from a social network. 

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With the feature enabled users simply fill out a form, and their submissions are directly added to your TINT and the rights automatically approve the minute they agree to the T&Cs and upload their content. 

This is an example of what the form can look like:

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How to view rights requests in TINT editor

All posts that you have requested rights for can be retrieved using the Filter Bar. Within the CONTENT panel, select Filter on the upper right-hand side of the page:

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Then, select any of the UGC Rights statusesRights Requested, Rights Approved, Rights Soft Approved, Rights Expired, or Rights Error:

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What the rights request statuses mean

Rights Approved: Indicates that rights have been granted by the original post author via the approval hashtag used in the request.

Rights Requested: Indicates that a comment has successfully been posted to Instagram or Twitter requesting rights.

Rights Pending: Indicates that a request is scheduled to be sent, but has not yet been posted in order to avoid rate limiting. These posts will appear when filtering by Rights Requested.

Rights Expired: Indicates that the request was posted, but 21 days have elapsed. After 21 Days you may resend the request. Doing so will delete the original request comment automatically on Instagram. On Twitter, the original request comment will remain.

Soft Approval: When the post author has replied but with not quite the right wording to complete the approval. For example, you asked them to reply with #yes in the comment and they replied yes. 

Rights Error - Indicates that the request was not sent.

Token Error - Indicates that the request was not sent due to an access token problem

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UGC Right Request Best Practices

To make sure you are as successful as possible in your rights requests, here are some best practices you might consider following:

Comments:

  • Maintain 15-20 different comments and rotate through them when requesting rights to content.
  • Review and refresh your comments every 6 months

Term and Conditions

We also recommend alternating the T&Cs link when switching up your comments. Adding multiple versions of the T&Cs link to your account can be beneficial, as repeatedly using the same link may have a similar effect as reusing the same comment. While the content of the T&Cs can remain the same, using unique links can make a difference.

Algorithms

Most social media platforms have algorithms in place to spot spam and you may unintentionally fall foul to it.  Things the algorithm may pick up on:

    • How quickly you are requesting and commenting for example, how much time it takes to open the post and post the comment as a person would not be able to type at that rate
    • The number of comments being posted on an account in a given period of time including the activity of TINT Rights Request
    • If a comment gets marked by one of the platforms as spam or goes against community guidelines, remove this from your rotation 

@Mention

In some cases, removing the @mention from your comment proves to be more successful.  @mention was originally added when threaded comments were not available so may not be needed in every situation

Linktree Option

Instead of including the T&Cs link directly in your comment, add it to your Linktree. In the comment, you can simply direct creators to find the T&Cs through the link in your bio.

Browsers

If you have tried and considered all the steps outlined above and are still encountering issues, try switching to a different browser.  

If you have any questions regarding our UGC Rights feature or encounter any issues while using the feature, please contact Support at support@tintup.com.

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